“Ugly” food is shiningMarch 18th, 2019
Food companies have long been in the habit of trashing ingredients that aren’t pretty enough to sell, but conscious consumers are making waves. The battle against food waste isn’t new – campaigns encourage the use of food scraps and “ugly” produce in restaurants, and plenty of farmers and merchants outside of the big supermarket chains have never been shy about selling misshapen goods. But it’s gaining even more momentum in 2019.
Pretty food isn’t any healthier than the less Insta-worthy stuff, and reducing food waste is important for the planet. We at Roberts of Port Dinorwic love those crooked carrots.